Sports Law

At Fidus Law Chambers, our award-winning Sports Law practice is recognized for pioneering contributions that have shaped both legal doctrine and industry practice in India’s sports ecosystem. As one of the most trusted sports law firms in India, we provide strategic, IP-focused legal counsel to a broad spectrum of stakeholders in the sports and online gaming industries—from athletes and leagues to fantasy sports platforms, broadcasters, and technology companies.

We are proud to have several industry firsts to our credit. Our team has advised multiple Indian Premier League (IPL) cricket teams since their inception, guiding them through the creation, monetization, and protection of their intellectual property portfolios. We’ve also represented India’s leading fantasy sports unicorn in a large number of landmark legal matters that have helped define the regulatory and legal contours of fantasy sports in the country.

Our team is particularly adept at structuring sports content licensing and distribution arrangements, negotiating brand ambassador deals, and securing endorsements that comply with advertising and personality rights frameworks. We also counsel on regulatory compliance, event management contracts, and sports governance issues.

Intellectual Property and Sports Commercialization

We advise clients at the crucial intersection of IP and sports law, providing legal strategies for the registration, enforcement, and monetization of trademarks, copyrights, designs, and in some cases, patents tied to sporting innovations. Our services span:

• Team branding and logo protection
• Merchandise and licensing strategy
• Ambush marketing risk mitigation
• Character merchandising and celebrity IP management
• NFT creation and personality rights protection

Our firm has been a first mover in the domain of NFTs in sports, having litigated and successfully secured court orders protecting the personality rights of sportspersons against unauthorized use in digital tokens. This groundbreaking work has contributed to the development of a new body of jurisprudence at the intersection of technology, identity, and sports IP.

Fantasy Sports, Online Gaming, and Digital Enforcement

As legal advisors to India’s most prominent fantasy sports and online gaming platforms, our team has been actively involved from the product development stage—flagging regulatory issues, advising on permissible game formats, and helping structure self-regulatory compliance regimes that have now become the template for industry standards.

We also provide online IP enforcement for sports clients. Our proprietary AI-powered anti-piracy platform monitors and removes unauthorized broadcasts and pirated sports content across digital platforms, social media, and P2P networks. In many cases, this has reduced or completely eradicated illegal distribution of live sports content, safeguarding critical revenue streams for rightsholders.

Policy, Advocacy, and Strategic Counsel

Members of our firm have played a key role in shaping public policy and legal discourse on fantasy sports, advocating for a transparent and accountable self-regulatory framework. Our team also regularly advises industry bodies and stakeholders on proposed legislation impacting the future of digital gaming, athlete image rights, and sports broadcasting.

At Fidus Law Chambers, our Sports Law practice is powered by legal precision and a deep understanding of the sports business. Whether it’s representing an athlete, structuring a franchise, enforcing broadcasting rights, or navigating the fast-changing legal terrain of fantasy sports and NFTs, our sports lawyers in India are equipped to deliver forward-thinking, high-impact legal solutions.

If you’re looking for a legal team that understands both the business and the potential of sports, you’ll find a trusted partner in Fidus Law Chambers.